Course curriculum
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1
Introduction
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2
Campaign Building Essentials
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3
Retargeting
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4
Test and Measure
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5
Updates!
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6
Coming Soon
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1.1 MUST READ! Pre Start Up Rules. -
2.1 - Setting Up Your Ads Account 2.2 - Managing Your Ads Account Billing 2.3 - How To Set Up The Facebook Pixel 2.4 - How Do I Install The Facebook Pixel Helper 2.5 - Please Download The Following Plugin! 2.6 - How Do You Add The Facebook Tracking Pixel On Your Wordpress Site 2.7 - Facebook Standard Events 2.8 - MUST READ! What are The Nine Standard Events And How Do I Use Them 2.9 - Custom Audiences - An Overview 2.10 - How To Upload Your Email List As A Custom Audience 2.11 - How To Build Custom Audiences From All Website Views 2.12 - How To Build Custom Audiences From Specific Page Views 2.13 - How To Build Custom Audiences From Specific Pages And Not Others 2.14 - How To Build A Custom Audience From People Who Have Not Visited Site In Some Time 2.15 - How To Build Custom Audiences From Video Views 2.16 - How To Build Custom Audiences From Lead Ads 2.17 - How To Build Custom Audiences From Page Engagements 2.18 - READ BEFORE NEXT VIDEO! What Are Lookalike Audiences? 2.19 - How Do You Create Lookalike Audiences From Website Traffic 2.20 - How Do I Build A Lookalike Audience From My Mailing List 2.21 - How Do I Build A Lookalike Custom Audience From Page Engagements 2.22 How Do I Build A Lookalike Audience Similar To My Page Fans 2.23 READ BEFORE NEXT VIDEO - Targeting Your Audience Correctly 2.24 How Do I Use The Audience Insights Tool 2.25 How To Target Your Ideal Clients Correctly 2.26 Understanding Your Budget 2.27 How Much Do I Need To Spend On My Ad Campaign 2.28 What Are The Minimum Budgets 2.29 Understanding Bidding 2.30 What Is An Ads Relevance Score 2.31 What Placements Should I Choose For My Ad 2.32 When Would I Use An Accelerated Delivery Type Ad 2.33 What Are The Design Recommendations For The Different Ad Types 2.34 What Are The Different Facebook Ads Objectives - An Overview 2.35 Boost Posts 2.36 Promote Your Page 2.37 Local Awareness Campaigns 2.38 Increase Brand Awareness 2.39 Website Traffic 2.40 Raise Attendance At Your Event 2.41 Video Views 2.42 An Overview Of Lead Ads And Some Pre Set Up Requirements 2.43 Lead Generation Forms **LEAD ADS UPDATE 24/1/2017** **UPDATE 20/2/2017** Lead Ads 2.44 Increase Conversions On Your Website 2.45 Offline Conversions For Stores 2.46 Watch This Free Webinar From Facebook On Store Visits Measurement 2.47 Creating A Product Feed For Dynamic Ads 2.48 How To Create A Dynamic Products Ad 2.49 App Installs 2.50 How To Send An Ad To Messenger 2.51 How To Set Up A Messenger Ad 2.52 How To Send A Messenger Ad To Someone Who Has Messaged Your Page In The Past 2.53 What Is A Canvas Ad 2.54 How Do You Create Canvas Ads 2.55 How Do I Switch Off A Campaign And Restart It 2.56 Where Do I go To Troubleshoot Any Problems With An Ad 2.57 Facebook Help Centre 2.58 How To Appeal A Declined Ad 2.59 How Do I Edit An Ad Campaign After It Has Started 2.60 How Do I Duplicate An Ad 2.61 How Do I create A Block List On The Audience Network ** NEW 8/3/2017** 2.62 What Should I Do If My Ad Account Gets Suspended -
3.1 What Exactly Is Facebook Retargeting 3.2 How Do I Retarget Traffic From A Specific Page On My Website 3.3 How To Retarget Someone Who Has Visited Your Landing Page But Has Not Converted 3.4 How To Retarget Someone Who Has Read Your Content To An Opt In Page 3.5 How To Exclude Anyone From A Campaign Who Has Made A Purchase Or Opted In 3.6 How To Build Custom Conversions For Retargeting Purposes 3.7 How To Retarget People Who Have Viewed A Canvas Ad 3.8 How To Retarget From Video Views -
4.1 A Case Study Of A High Converting Ads Funnel 4.2 How To Build A High Converting Ads Funnel 4.2 A Crash Course On Split Testing Campaigns 4.4 How To Create Multiple Ads Sets In Facebook For Split Testing 4.5 How To Use Adespresso For Split Testing 4.6 Measuring Your Results In Ads Manager 4.7 How To Create Ads Reports In Ads Manager 4.8 Automated Rules -
Change To Ads Objectives New - More Updates Coming Soon -
New - Case Studies New - Lead Generation Funnel Set Up New - Weekly Livestreams
Pricing options
Explain how different pricing options might be valuable to different segments of your audience.
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£99.00
Regular price